Ag for Life Promotes Canadian Agricultural Safety Week in Alberta

(Calgary, AB, March 8, 2016) – As a Friend of Canadian Agricultural Safety Week (CASW), Agriculture for Life will host four Rural and Farm Safety Days throughout the week of March 13 – 19, 2016, reaching over 350 children, youth and adults with safety programming.

“Partnering with the Canadian Agriculture Safety Association on the CASW campaign is the perfect opportunity to raise awareness of the importance of safe agriculture amongst children, youth and adults,” adds Ag for Life CEO, Luree Williamson.  “Encouraging our farm families and communities to talk about safety during CASW is a great way to raise the awareness of keeping everyone safe.”

The focus of the safety events is to provide participants with hands-on, engaging, educational programming geared at keeping themselves and those around them safe.  Participants learn about a wide variety of safety topics delivered by local volunteers and safety experts.  Topic examples include grain, large equipment, powerline, pipeline, first-aid and work alone strategies. Safety Days will take place March 14th in Acme targeting young farm workers; Ladies Farm Safety on March 15th and 16th in Vegreville and Balzac and Indus on March 17th.

Rocky Mountain Equipment is among those delivering safety messaging to the event participants.

“Whether it is within our branches, or in the communities we serve, promoting and improving a culture of safety is a major focus at Rocky,” remarked Garrett Ganden, President & CEO.  “In partnering with Ag for Life on these initiatives, we are able to give back to the community by sharing best practices and by helping to instill a “safety-first” mindset throughout the agricultural community.”

About Ag for Life

Ag for Life (Agriculture for Life) has the mandate to deliver educational programming designed to improve rural and farm safety while building public understanding around the agricultural industry. The organization brings together various sectors including agri-services, energy, financial and not-for-profit organizations, along with farmers, ranchers and community leaders. Visit for more information.

Ag for Life is made possible through the funding and commitment of companies that employ almost 20,000 people in more than 350 Alberta communities. Founding Members include Agrium Inc., ATB Financial, ATCO Group, Penn West, Rocky Mountain Equipment, TransCanada Corporation and UFA Co-operative Limited. Contributing Members include AdFarm, Glacier FarmMedia with the support of CHS Canada, The Co-operators Group and Growing Forward 2, a federal-provincial-territorial initiative.

About Canadian Agricultural Safety Week

CASW is a national, public education campaign focusing on the importance of safe agriculture.  The campaign takes place every year in the third week of March.  This year’s theme is Be an AgSafe Family, Keeping Kids Safe aligns with Ag for Life’s safety programs across the province.  For more information CASA and CASW initiatives visit

For media inquiries, or to find out more about Ag for Life programs, please contact:

Kaley Segboer, Ag for Life Marketing and Communications Coordinator

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